Lead Quality Management

Using Third Party Data and Analytics to Help You Manage Online Lead Quality: Part 1

Lead Quality ChecklistToday, the novelty of buying online leads through third party lead generators and affiliates has long wore off as marketers have been practicing this method of lead generation for years, and have experienced much success generating new leads this way.

iQuoteX and eBureau Partner to Improve Lead Quality and to Combat Fraud

eBureau, a leader in predictive analytics for performance marketers and digital advertisers, today announced that Insurance Quote Exchange, LP (iQuoteX), a top lead generator for insurance agents and carriers, has selected eBureau’s total lead quality management solution, including the company’s eScore™, eVerify™, and eMonitor™ offerings, to deliver higher-quality leads to its insurance sector customers and partners and proa

eBureau Brings Award Winning Lead Quality Scoring Solution to Small and Medium Online Schools and Online Lead Providers

eBureau, a leader in predictive analytics for performance marketers and digital advertisers, today announced its new industry standard Education Lead Quality Score, a real-time information service for small to medium online colleges and universities and online lead providers. Designed to instantly evaluate the quality of online student leads, the Education Lead Quality Score predicts which leads are more likely to start an online program either at the bachelor or graduate level.

Subscribe to RSS - Lead Quality Management